Trailer Tracking---its 10PM do you really know where your trailers are?
If you are the manager of a fleet and have gone to the trouble and the expense of buying a
trailer tracking systems for your company, I suppose you would quickly answer yes. All trailers
were accounted for on the last report with their position 3 hours ago. This information came to
you on the allotted once a day or twice a day scheduled report you are allowed with your
communication package. But as we all know, a lot can happen in in 3 hours. In that 3 hours a
trailer could by as much as 100 miles away from their last reported position or even worse, they
could be attached to someone else’s tractor being pulled into a warehouse where the cargo
contents was off-loaded by thieves.
I am a 33 year veteran of the trucking business and I see how the positive transitions in
technology has greatly improved the tools available to the fleets to monitor their drivers,
protect their
cargo and enhance their customer services to their clients. Therefore, I am
amazed when I talk to prospects about
trailer tracking and how they only want to discuss
minimal or bare bones tracking when with just a little more investment they can regularly
receive real-time information and sensory capabilities about their cargo, trailer capacity and
trailer maintenance that will drastically improve the return on their investment in trailer
tracking.
The players in the for hire trucking business are conservative by nature as it is so tough to eke
out profits due to new government regulations, expensive equipment, escalating real estate
prices and spiraling labor costs so it is understandable why they view investing in a non-mandated asset management technology as a bit risky. However the rewards are plentiful as
the fleet can gain tremendous insight into protecting their equipment investment and gaining
value added information that can assist in a higher degree of customer services.
Trailer Tracking that provides a fleet sensory capability that includes installation of a
temperature sensor and a reefer fuel sensor will allow a fleet manager to lower his claims
exposure by saving a temperature controlled load when the reefer unit malfunctions or when
the reefer unit runs out of fuel. Cargo theft can be minimized with the addition of a door sensor
as it will detect unauthorized trailer door openings that can be investigated to help expose a
truck driver with criminal intentions. Trailer turns can be improved when a
cargo sensor is in
place that will notify you when your trailer is loaded or unloaded. All this real-time information
can even be sent in the form of alerts to an email account or a smart phone. So a manager can
be aware of critical information and react to it even when away from the office. The technology
behind these sensors even allows this critical information to flow wirelessly from the trailer to
the fleet. You will not have to rely on a driver to make you aware of this beneficial and game
changing information.
http://www.trackpointsystems.com Terry Lewis
TrackPoint Systems LLC
4717 Centennial Blvd
Nashville, TN 37209
(615) 469-5152 Local
(866) 469-3315 Toll Free
(615) 469-4469 (fax)
get load and door status, temperature, and other critical parameters in real-time... get hundreds of pings per month for the same cost as competing trailer tracking systems! 
